Upstox vs Shoonya (by Finvasia) Comparison
Compare brokerage charges, trading platforms, technical features, pros, cons, and account opening times to see which Demat account is best for you.
Upstox is the Clear Winner
Upstox is the superior choice for most traders and investors due to its higher overall rating of 9.2/10 compared to Shoonya (by Finvasia)'s 8.5/10. Key strengths include Backing of top investors and A powerful, tech-first platform backed by Ratan Tata..
📊 Charges & Pricing Comparison
| Fee / Segment | Upstox | Shoonya (by Finvasia) |
|---|---|---|
| Account Opening Fee | Free | Free |
| Account AMC (Annual) | Rs 150 / year | Free |
| Equity Delivery | Rs 20 or 0.1% | Rs 0 |
| Intraday Brokerage | Rs 20 or 0.05% | Rs 0 |
| Futures & Options | Rs 20 per order | Rs 0 |
| Commodity Trading | Rs 20 per order | Rs 0 |
| Other / DP Charges | Standard DP charges | Exchange transaction charges only |
| Account Opening Time | 10 Minutes | 15 Minutes |
💻 Trading Tools & Platforms
| Platform Feature | Upstox | Shoonya (by Finvasia) |
|---|---|---|
| Margin Trading (MTF) | ✅ Available | ✅ Available |
| Advisory & Tips | ❌ No | ❌ No |
| Trading API Access | ✅ Free API | ✅ Free API |
| Advanced Charts | ✅ Yes | ✅ Yes |
| Web Interface | Modern, fast, browser-based trading platform with TradingView charts. | Modern, fast, browser-based trading platform with TradingView charts. |
| Mobile Trading App | Highly rated mobile app available on iOS and Android with biometric login. | Highly rated mobile app available on iOS and Android with biometric login. |
Upstox Pros & Cons
Pros
- ✅ Backing of top investors
- ✅ Fast order execution
- ✅ Pro and Invest modes in app
Cons
- ❌ Customer support can be slow
- ❌ Delivery is not completely free
Shoonya (by Finvasia) Pros & Cons
Pros
- ✅ 100% Zero Brokerage no strings attached
- ✅ Free API access
- ✅ Zero AMC
Cons
- ❌ UI is dated compared to modern fintechs
- ❌ Customer service heavily delayed
❓ FAQs: Upstox vs Shoonya (by Finvasia)
Which is cheaper between Upstox and Shoonya (by Finvasia)?
Upstox charges Rs 20 or 0.1% for delivery trades and Rs 20 or 0.05% for intraday, with an AMC of Rs 150 / year. Meanwhile, Shoonya (by Finvasia) charges Rs 0 for delivery and Rs 0 for intraday, with an AMC of Free. In terms of onboarding costs, Upstox is Free compared to Shoonya (by Finvasia)'s Free.
Who has a better mobile app: Upstox or Shoonya (by Finvasia)?
Upstox's mobile app offers: "Highly rated mobile app available on iOS and Android with biometric login.". In comparison, Shoonya (by Finvasia)'s mobile app offers: "Highly rated mobile app available on iOS and Android with biometric login.". If you require advanced charting tools directly on your phone, both platforms support TradingView integrations but execution layouts vary.
Is Upstox safer to use than Shoonya (by Finvasia)?
Both Upstox and Shoonya (by Finvasia) are SEBI-registered brokers regulated in India, meaning your shares are safely held with central government-backed depositories (NSDL/CDSL). However, Upstox has a rating of 9.2/10, reflecting their complaint ratio and client size, while Shoonya (by Finvasia) has a rating of 8.5/10.